Maybe I was set up for that estate sale last weekend.
Maybe, it started with this:
|in the mail
My husband exhibited more than a little glee as he circled that phrase above and pointed out that he hadn’t gotten this mail addressed to a senior citizen, it was addressed to ME.
Then, we got this email from our insurance agent:
I called you today about setting up an appointment
to discuss your Long Term Care Insurance needs.
Long term care??? Already??? Why is she calling us now??
And then, hubby showed me an ad in the newspaper for Boomer Lifestyle expo at a nearby county’s fairgrounds. Sponsored by the Neptune Society, among others. He laughed. I was taken aback.
Online, a fellow boomer turned me on to this idiot, below, who is advising people how to market to Baby Boomers. He looks like he’s about 12 years old and is so condescending about our cohort that I hate to even suggest you click on this link and give him a view. Except maybe to leave a comment that he’s wrong.
Did he forget what generation invented computers?
All this in one week. It was a lot to take in.
At some point, we Baby Boomers crossed a line into senior citizenship. I don’t know how it happened, because I don’t feel any different than I did at 50. And yet, like our elders before us, we’ve begun being marginalized by younger age groups in society.
“I think we should embrace getting old,” said a woman at a recent gathering. When she’s told she doesn’t look her age, she corrects them. “I do,” she says. “I’m old.” I like her defiant attitude toward aging. It’s one that flies in the face of the surgical interventions being sold to women as the cure for aging. Of course, they’re not such much cures for aging as they are attempts to avoid the marginalization that comes with it.
Still, aging takes some getting used to.
Some people found 30 difficult, and some 40 or 50. Not me. This transition to senior citizenship is by far the biggest adjustment I’ve faced in aging. It seems like I just went along, year by year, decade by decade, unaware of my age or how it was perceived. And then, BAM! I’m suddenly being treated like I’m one step from the grave.
It’s astounding, really. We Boomers went from the most significant cohort in the nation to the target market for Depends, seemingly overnight.
And I’m not sure whether I should think about it or put it out of my mind.
So, I’m asking: have you had an aha moment like that? What’s it feel like?