I bought tickets for an event in London the other day. It was simply “click and buy.” It took about five seconds.
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I have mixed feelings about this. I’ve gotten some obnoxious ones and a few sites actually want me to rate it before I use it which is really silly. That being said, sometimes I have such a rotten experience I can’t wait to vent and I enjoy getting one. I’m also willing to do surveys that offer an incentive if I plan to make another purchase in the near future.
You probably don’t shop at Wal-Mart, but if you use their self checkouts, at the end of the transaction, they want you to rate your experience from one to five stars. This irritates me so every time, I make sure to press one star. I probably should do five, though, because I’m a great cashier!